We are a design studio. We are specialized in identity and interior.
client: Footwork, 2007
The concept for this sneakers venue was inspired by the shoemaker’s workshop in olden days. Think of an ambiance authentic, dark and warm. A place where the cobbler made shoes made by hand. A niche filled with machines, tools on wooden tables and the pungent smell of leather. The shop’s logo, a +, is a positive sign. The ‘cross’ or ‘plus’ is embedded in all elements of the shop. It is visible as a table, as display blocks and is integrated in the fixtures and wall system. Consciously placed mirrors are containing different functions: low mirrors reflect the shoes one is wearing whereas enlarged shaving mirrors focus on a single pair of shoes. The large wall mirrors surface even more shoes.